We’re passionate about helping you START YOUR BARBERING CAREER.

JACOB McDOUGAL

Owner & Founder

Jacob a Sacramento-based barber with deep roots in the barbering community and a passion for the craft. Over the years, he’s not only built a reputation behind the chair but also as an entrepreneur—opening multiple successful shops and creating spaces where barbers can thrive.

Mentorship has always been a cornerstone of his journey. He has guided countless barbers in perfecting their skills, building their brands, and understanding the business side of the industry. For Jacob, it’s bigger than just haircuts—it’s about helping others grow, succeed, and create financial freedom through this trade.

His mission is simple: to see those around me win. Whether it’s through cutting, teaching, or building businesses, Jacob is committed to pushing the culture of barbering forward in Sacramento and beyond.

LET’S BUILD TOGETHER.

LEVEL UP YOUR SKILLS

It all begins with a quality education. we provide you with the necessary experience to stand out.

Build your confidence

It can be intimidating to start your own business. Learn to present yourself and your concepts with confidence.

Expand your potential

We want to help you meet your maximum potential, whether it’s helping you land your first chair, or open your own shop.

EXPLORE MEMBERSHIPS